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Even though synthetic oil may cost more initially; this type of oil can increase the performance of your car as opposed to conventional oil. But, what is synthetic oil and why would it possibly be a good idea to put synthetic oil in your car?

So it's time to change your oil, but you're not sure which oil your car needs? It is probably synthetic since most vehicles in this day and age require that you feed them synthetic oil. It doesn't hurt to check your owner's manual or to consult with your oil change specialist, either. 

For all of you BMW fans out there in the Charleston, SC area who are familiar with the BMW Facebook page, you'll be happy to know it now offers even more features for your browsing convenience. Along with learning about news updates, specials, and model releases, you'll be able to access to the BMW USA Social Shop.

Fans can peruse BMW lifestyle products, accessories, and a full line of BMW M performance parts right from the automaker's Facebook page.

Here at Rick Hendrick BMW, we always look forward to bringing you the latest news regarding upgrades being made to new BMW models. This time around, the automaker released an M Performance Power Kit to give a little extra pizzazz to the F30-generation 335i and 335i xDrive sedans.

For all of you BMW enthusiasts in the greater Charleston area, we have some exciting news for you. As you may have heard, the 2014 BMW 6-Series lineup is on its way, and we have all of the latest details about what to expect.

Starting with the M6 range, models will be available with M Carbon Ceramic Brakes which allows the vehicle to drop 42.8 pounds of unsprung weight. The brakes are also more efficient at dispelling heat quickly...

When BMW set out to design its first all-electric vehicle for the new BMW lineup, it wanted to offer the very best in terms of technology. It also wanted to make EV vehicles more desirable to drivers by developing solutions to improve upon driving ranges and lengthy charging times. As the unveiling of the BMW i3 gets closer, the automaker is releasing some of the details regarding its plan to make its EV model a more suitable choice.

There seem to be several different areas of research that are trending among automakers these days. We've seen increased efforts towards making vehicles more efficient with hybrid engines and other alternative fuel sources, and now another area of focus is centered on the development of models that can drive themselves. Taking innovation to a whole new level, BMW is lining up plans to experiment with this technology over the next few years, with ambitious goals set for each stage of the process.