North American Concept Car of the Year Award Goes to the BMW i8 Roadster

Ever since BMW unveiled its eco-friendly sub-brand called BMW i back in 2011, we knew that big things were on the horizon for the automaker. The lineup includes the electric BMWi3 model, as well as the i8 plug-in hybrid. Auto enthusiasts were thrilled to see these concept models confirmed for production, as BMW continues to expand its energy efficient offerings within the new BMW lineup for the greater Charleston, SC area and beyond.

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BMW's Drift Car Continues The Tour



The car has been to both factories where the X3 and X5/X6 models are produced, Rick Hendrick BMW in Charleston, and now heading to a BRAKES event in Charlotte next weekend. Lots of questions and intriguing people are coming up to the car on this journey. One stop on the tour led to a school, where I spoke to a class about preserving and to never give up going for the goal.  The video of the drift event is running on the internal BMW TV network. The total raised for charity was close to $25,000.
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BMW Prepares to Impress with Its Soon to be Released M Power App

As you may remember, we recently mentioned the BMW high-performance M Division right here on our blog. BMW is now bringing us even more exciting additions, this time in the form of a handy integrated car app. Being released this summer exclusively for the Apple iPhone, the M Power App will bring performance tracking to a whole new level.

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BMW 3 Series Wins the 2013 Automobile Magazine All-Star Award

When looking at the new BMW lineup, it seems that the BMW 3 Series has been quite an important staple. This series has actually been a part of the lineup since 1977 and in that time has earned a well-deserved reputation as the best compact sports sedan in the world. Here at Rick Hendrick BMW Charleston we are excited to bring you the details regarding its most recent recognition.

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BMW Gains Great Momentum in 2013 with Strong Sale Records

The first quarter of this year turned out to be quite a strong one for BMW, and we have a feeling the success is only going to increase from here. When taking a look at the new BMW models and all of the advanced technology that they have to offer, here at Rick Hendrick BMW Charleston we aren't too surprised by the automaker's achievements.

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BMW Gives its Technology a Boost for the 2014 Model Year

With a new model year comes more advanced technology, onboard entertainment, passenger safety feature and innovation that makes every driving experience more enjoyable. For the 2014 model year, the new BMW lineup will be bringing all of these features and more to drivers in the Charleston, SC and beyond. Let's take a look at some of the highlights that we have to look forward to.

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